Google

Chris, I notice some of my competition showing up listed at Google and there is a picture next to their listing on the search engine results page. How did they do this? If a picture shows up it sure gets your attention fast and probably increases click-though! I see it regularly with your rankings at Google when I search “marketing to brides.”

{ 0 comments }

Continue Reading

Google actually ranks PAGES it finds on the Internet, although most people just think of it as website ranking. Here’s a great overview of how Google Search works, straight from the horse’s mouth!

{ 0 comments }

Continue Reading

You think you’re saving a few bucks with cheap hosting but in reality it can be VERY RISKY. In my opinion, it is too risky. Cheap hosting is often associated with hosting servers that have performance problems or get hacked. Hackers find their way in some back way, plant some malware on your domain, and the next thing you know Google is warning people that your website is dangerous. Just take a look at the warning Google gave me. Read more at my new Practical Online Marketing blog.

{ 0 comments }

Continue Reading

Google+ (Google Plus) is Google’s answer to Facebook. It’s Google’s latest attempt, and most powerful attempt to date, to push deeper into the world of social media. They’ve stumbled a bit in the past, but this time it looks like they’ve got it right.

{ 0 comments }

Continue Reading

Here are the codes and format you need to send a text message to someone from your email. You can also use this with the forms at your website (cc:). Cool stuff!

{ 0 comments }

Continue Reading

I talk with a lot of people who are confused about their rankings at Google. It doesn’t help that Google changes things from time to time, the latest change being the significant placement of “local” listings (Google Places) showing up on the majority of a SERP when a local search is performed (i.e. local search vs. broad search: “boston caterers” versus ” do it yourself catering”).

{ 0 comments }

Continue Reading

Today I came across a post at Bridal Tweet that pretty clearly communicated meta-tags, relative to search engine optimization and “ranking,” which are basically the same thing, are no longer relevant. It actually says you “no longer have to waste your time with this…” ” Meta Tag Optimization. There was a time when meta tags […]

{ 0 comments }

Continue Reading

I love GMAIL and have been using it as my email client for about 4 years now. What do I like most? It’s free SPAM protection/blocking/automatic filtering Filtering and labeling Works great with my iPhone Integrates with my Google Calendar, prompts me for appointments via SMS/iPhone GChat lets me chat online with my team and […]

{ 0 comments }

Continue Reading

Google Alerts is a free service from Google that notifies you via email about online news and information, which Google search crawlers have found, that match the keywords and keyword phrases you select. It will send you a summary, or an “alert,” of what it found as well as a link to the source. Pretty […]

{ 0 comments }

Continue Reading

Have Your Inquiries Dropped Off Recently? Do you want more inquiries from your website? Do you want more qualified leads, more phone calls, and more appointments? If you’re not getting the results you expected from your website, or you want better results, I can help you change that – immediately. Actually, because I’ve used these […]

{ 0 comments }

Continue Reading

Search engine optimization is the process of optimizing your website and website pages, as well as managing factors outside of your website (i.e off-site factors), to acheive top rankings or positioning at Google, or other search engines, on a search engine results page. As a result of this increased online visibility, which shows up in people’s browsers when they are searching, you get more QUALITY traffic to your website, increase your brand/company awareness, more effectively compete in the marketplace, and ultimately increase inquiries and sales (i.e. conversion).

Continue Reading

Google is probably an important part of your online marketing to brides strategy. A top position at Google is like owning a money tree. So if your inquiries are off noticably, or significantly, in the recent past there’s a good chance your search engine positioning at Google has fallen.

{ 0 comments }

Continue Reading